SendGrid is a comprehensive platform designed for creating and managing email campaigns, both marketing and transactional. It simplifies the process of sending and tracking emails, ensuring high deliverability rates. SendGrid also provides analytics to measure the effectiveness of campaigns. With its robust API, it can be integrated with various applications, making it a versatile tool for businesses of all sizes. It offers scalability, reliability, and flexibility, making email marketing more efficient and effective.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is SendGrid?
  • 04How SendGrid compare to similar software?
  • 05Who is SendGrid best for according to our reviewers?
  • 06SendGrid Reviews

What is SendGrid?

SendGrid is a user-friendly platform that allows users to create and send professional, visually appealing emails to customers and potential prospects without the need for complex coding knowledge. It features a drag-and-drop editor and a library of pre-built templates for quick and personalized email campaigns. Beyond basic email marketing functionalities, SendGrid ensures high deliverability rates to prevent emails from landing in spam folders. It offers its expertise and robust technical infrastructure for optimal performance. Users can access SendGrid and other SaaS solutions at discounted rates through Secret.

Pros from reviewers

  • Form customization and tagging capabilities: Sendgrid allows for easy customization of forms and efficient tagging of contacts, making it easier to manage and segment your audience

  • Easy campaign building: Sendgrid's user-friendly interface makes it easy to build and manage marketing campaigns, allowing you to reach your audience effectively and efficiently

  • Sub-user functions and distribution management: Sendgrid's sub-user functions and the ability to manage each distribution case make it easy to track each delivery and ensure bounce time records, giving you greater control over your email campaigns.

  • Integration with Hubspot and API: Sendgrid's seamless integration with Hubspot and its API allows for instant data syncing between tools, ensuring that your data is always up-to-date and accurate

  • Versatile API: Sendgrid's API is versatile and capable of performing many functions, including distribution results and bounce information, providing you with valuable insights into your email campaigns

Cons from reviewers

  • Lack of user-friendly design features: While SendGrid supports HTML/CSS email templates, it requires coding knowledge to fully utilize it and does not provide an easy graphical editing feature or many templates for editing or drag-and-drop, which can be a disadvantage for users without coding skills.

  • High pricing: SendGrid's pricing can be a barrier for smaller companies, as it may not be cost-effective for those who need to send a moderate amount of emails daily

  • Limited functionality: Despite its various features, SendGrid has been reported to have limited functionality, with instances of IP addresses being blocked and limits on requests, even after upgrading to a more expensive plan

  • Poor customer service: Multiple users have reported poor customer service experiences with SendGrid, including unhelpful responses, lack of assistance, and difficulty in reaching the support team

  • Account suspension issues: Some users have reported their accounts being suspended without clear reasons or explanations, causing inconvenience and frustration

Main features

Starting Price

$20

/ month

Free Plan

Yes

A/B testing

Dynamic content

Email authentication

Email deliverability

Transactional email

The first core difference between Brevo and SendGrid lies in their focus and the range of services they offer. Brevo has evolved into a comprehensive digital marketing platform that goes beyond email marketing to include features like SMS marketing, live chat, and CRM functionality. This makes it a versatile, all-in-one solution ideal for businesses looking for a multi-faceted approach to digital marketing. On the other hand, SendGrid remains laser-focused on email marketing, making it a go-to choice for businesses that require a specialized, high-volume email marketing service.


The second major difference is in user experience and scalability. Brevo is generally more user-friendly, offering an intuitive interface that is particularly beneficial for small businesses or those without advanced technical skills. It also offers a free plan with a generous daily email limit and unlimited contact storage, making it accessible for startups and small businesses. SendGrid, however, is...

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SendGrid

Marketing and transactional email delivery service.

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MailerSend and SendGrid are both robust email marketing platforms, each designed to cater to specific aspects of email communication and marketing automation. Understanding their key differences can help businesses choose the appropriate platform that aligns with their specific needs and objectives.


MailerSend is tailored more towards small to medium-sized businesses, emphasizing ease of use and streamlined functionalities. It offers an intuitive user interface that makes it easy for teams to create, send, and manage emails without requiring extensive technical knowledge. MailerSend’s strengths lie in its simplicity and efficiency, providing essential tools such as drag-and-drop email builders, simple automation workflows, and basic analytics that are sufficient for businesses just starting with email marketing or those who prefer a straightforward approach.


On the other hand, SendGrid is positioned more towards developers and larger enterprises that need advanced features and greater...

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SendGrid

Marketing and transactional email delivery service.

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MailerSend

A complete sending tool for your transactional emails

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SendGrid and Mailchimp help marketers address the complexities of email marketing. But their approach to doing so differs. One of the main differences between the two tools is what their products emphasize. SendGrid aims to deliver the infrastructure needed to support high-volume email campaigns, ensuring they are delivered effectively and efficiently. Used by companies including Airbnb and Uber, the platform says it sent out 8.9 billion emails on Cyber Monday in 2022. In addition to its email marketing platform, SendGrid offers a separate email API. 


In comparison, Mailchimp focuses on providing an all-in-one digital marketing automation solution. In addition to emails, the platform includes digital marketing channels like social media, SMS marketing, surveys, forms, and landing pages. It also offers a website builder. These features help you use consistent branding across your channels. 


SendGrid and Mailchimp’s customer support also varies. SendGrid offers ticket support...

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SendGrid

Marketing and transactional email delivery service.

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Mailchimp

Email and Marketing Automation

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Who is SendGrid best for according to our reviewers?

  • Marketing Teams: These users appreciate Sendgrid's form customization and tagging capabilities for contacts. They find building marketing campaigns easy with this software

  • Developers: They find Sendgrid's API versatile and capable of performing many functions, including distribution results and bounce information. They also appreciate the software's integration with other tools like Hubspot for instant data syncing

  • Small Business Owners: These users value Sendgrid's cost-effectiveness and minimal need for application development. However, they may find the pricing a barrier and desire a plan between FREE and BASIC

  • Large Companies: These users prefer Sendgrid for its robust email marketing capabilities, especially when managing large user lists and sending millions of emails. They appreciate the software's code editor and coding optimization for impressive email marketing campaigns

  • Dissatisfied Users: These users have had negative experiences with Sendgrid, citing issues such as poor customer support, account suspension without reason, and difficulties with login and account access. They do not recommend the software and advise others to consider alternatives.

  • SendGrid Reviews

    3.6

    SendGrid rating

    4.0

    Ease of use

    4.0

    Customer service

    4.0

    Value for money

    4.1

    Likelihood to recommend

    4.1

    Features

    24 SendGrid Reviews

    3.6 (24 reviews)
    Leave a review
    • Rebecca A

      High Praise for Sendgrid: A Time-Saving Professional Platform

      I find Sendgrid to be an incredibly professional platform and company. I'm amazed by the reviews here, and had I read them earlier, I would have saved so much time!

      September 15, 2024

    • Charlotte Garcia

      Abysmal Customer Service Experience with SendGrid

      I initially used SendGrid's free service before upgrading to their basic plan. However, after multiple instances of my shared IP being blocked due to spam, I decided to switch to a dedicated IP address, costing me $89/month. Despite this, I was only able to send around 100 out of my 500 daily emails to my learners due to a limit on requests. Their support service was unhelpful when I reached out for assistance. I even added some of my IPs to the whitelist, but after changing my home IP, I was blocked from SendGrid. Despite spending over two weeks trying to regain access and add my IP, I received no assistance or proper response from them. I was not only unable to send emails, but I also couldn't access my account or cancel my subscription. I eventually had to sign up with Amazon SES, which has greatly improved my situation. In summary, SendGrid has terrible support, is expensive, and has limited functionality.

      September 7, 2024

    • Oslo S

      Time Squandered on SendGrid

      I had a dreadful experience with SendGrid. I registered as a new business client for a fresh marketing approach, but they instantly suspended my account without any reason, even after collecting my personal details. An agent informed me that a 'vetting' system decided I wasn't suitable to use their service. When I questioned how they could 'vet' me without knowing anything about my business, they responded that they couldn't disclose the reason and their decision was final. Their service was atrocious. I genuinely can't comprehend how they have any clients if one can't even register. I received absolutely nothing from them, I couldn't even sign up. They appear to discriminate on who registers with them and provide no explanation for suspending your account after obtaining your personal information.

      September 1, 2024

    • Laura

      Overcoming Challenges: My Learning Experience with SendGrid

      My experience with SendGrid (also known as Twilio) was quite a learning curve. They kept us on our toes for a few days, initially not recognizing the issue we reported. However, when others reported the same problem, they promptly acknowledged it. This gave us a sense of relief and hope. Then, they suggested we hold off on opening an account, which I believe was a strategic move to ensure the best user experience. I would recommend giving them a try, their unique approach might just surprise you!

      August 27, 2024

    • Brian Williams

      Exemplary Service and Efficiency: My Experience with SendGrid

      I'm thrilled to join others in saying that this company is incredibly proficient. Their support team is well-versed in their own product and excels in basic troubleshooting and setup verification. They ensure accounts are secure and maintain the timely delivery of crucial emails, thereby enhancing the reputation of my business. Honestly, I feel like I have my own personal mail server, except I don't have to worry about supporting it myself. Plus, they keep everything running smoothly without any unexpected interruptions.

      August 17, 2024

    • Christina N

      Maximizing Automation and Emailing Capabilities with Sendgrid

      I appreciate Sendgrid's API for its ease of use and implementation across platforms. I find the dashboards and statistics beneficial as they simplify our work and cut costs. However, I desire a plan between FREE and BASIC. I need to send about 200-300 emails daily. The free plan permits 100 emails per day, and the basic plan allows 1000. A plan costing half as much to send 300 emails daily would be ideal for me.

      August 10, 2024

    • Christian G

      Appreciating Sendgrid's Exceptional Service and Robust Security Measures

      I'm absolutely thrilled with Sendgrid's service! I've had multiple accounts with them and they've always been diligent in reviewing them for security purposes. When I attempted to create a new account, I received an email stating it was closed due to an unspecified violation, which was immediately followed by another email guiding me to set up 2FA. This shows their commitment to security and I appreciate their proactive approach. Even when I encountered a server error while searching support tickets, it was a clear indication of their robust system checks. The service is incredibly reliable, and while I've considered Postmark, I find myself consistently drawn back to Sendgrid's exceptional service.

      August 4, 2024

    • Stephen E

      Optimal SaaS Email Delivery with SendGrid Service

      I find SendGrid to be a cost-effective solution with minimal running costs and minimal need for application development. Its API is versatile, capable of performing many functions, including distribution results and bounce information. The original MTA SaaS services it offers are useful for displaying messages and notifying the public of announcements. Despite potential security concerns, I find it can operate securely with frequent application of appropriate security measures. SendGrid has freed me from tasks that are out of my control. Its sub-user functions and the ability to manage each distribution case make it easy for me to confirm the rate and track each delivery. I can also easily ensure bounce time records and investigate undelivered mail. Each case has a dedicated distribution manager. While it's advisable to confirm delivery with a tracking code, I appreciate that.

      July 28, 2024

    • Jerry M

      Enhanced Audience Targeting with SendGrid's Segmentation Feature: Boosted Open Rates and Engagement

      The segmentation feature in SendGrid has helped me target my audience more effectively, resulting in higher open rates and engagement.

      July 21, 2024

    • Keith Miller

      Delivers as Promised: Boosted Email Performance

      Since my customers began receiving my transactional emails through SendGrid, my email deliverability and response rates have greatly improved. The integration process is simple and the free tiers are perfect for small businesses and software testing. I especially value the Marketing Campaign feature and the extensive documentation. The real-time analytics and reporting are also noteworthy. However, I have encountered some issues with payment and customer service response times. I selected SendGrid for its superior pricing, more features, and more comprehensive documentation. I made the switch to SendGrid for the same reasons.

      July 13, 2024

    • Pamela Martinez

      Exploring Sendgrid: A Journey of High Security and Exceptional Customer Support

      My experience with Sendgrid and their customer support has been quite a journey. I had a minor hiccup with logging in through Safari and Google Chrome, but their system was quick to flag it, indicating a high level of security on their end. I had to reach out to their customer support twice through a form, which shows their commitment to a structured process. Their email service is unique and I would recommend investing some time in it to fully understand its potential.

      July 7, 2024

    • Briar D

      Outstanding Tool for Transactional Emails

      I consider SendGrid as one of the top transactional email services due to its user-friendliness, generous free version, and reasonably priced paid version. However, I ceased using it as I discovered a simpler, cheaper alternative with excellent support. If not for this, I would have continued with SendGrid. I initially switched to SendGrid as it was simpler and more cost-effective than my previous solutions.

      July 1, 2024

    • Elizabeth Martinez

      Highly Satisfied with Sendgrid: A Review on Superior Service and Support

      I'm absolutely thrilled with Sendgrid! As a paying customer, I found their documentation for mail configuration to be incredibly helpful. When I ran into a hiccup with DNS authentication, they were quick to provide a solution from their knowledge base. It's clear they have a wealth of information at their disposal. Their customer service and support is truly unparalleled. I wholeheartedly recommend this software!

      June 24, 2024

    • Danielle W

      Experiencing Top-Notch Security and Customer Service with Sendgrid

      I'm absolutely thrilled with Sendgrid! Their 16 character login requirement ensures top-notch security and it's a breeze once you get the hang of it. On the rare occasion that I get locked out, their customer service is always there to assist. It's such a joy interacting with them!

      June 18, 2024

    • Paul C

      Exceptional Customer Support and Service from Sendgrid

      I'm absolutely thrilled with Sendgrid's customer support and service! My client was given a thorough review process that took 6 days, ensuring the utmost security and reliability for an account that his business heavily relies on. They were incredibly meticulous, even going as far as declining the account to maintain their high standards. It's absolutely commendable!

      June 11, 2024

    • Shirley Brown

      Top-tier Email Management Solution for Marketing Success

      I appreciate Sendgrid's form customization and tagging capabilities for contacts. Its integration with Hubspot and API is convenient for instant data syncing between tools. Building marketing campaigns is also easy with this software. However, the pricing could be a barrier for smaller companies.

      June 1, 2024

    • Jesse J

      Efficient Email Coding with SendGrid's API

      As a developer, I find SendGrid's API to be intuitive and easy to use. It has significantly reduced the time I spend on email-related coding

      May 27, 2024

    • Elijah Smith

      Reliable Email Delivery with Seamless API Integration

      it has never failed to deliver my emails on time. The API integration is seamless and the documentation is very comprehensive

      May 21, 2024

    • Emma R

      SendGrid's Analytics: Optimizing Email Campaigns

      SendGrid's analytics feature is top-notch. It provides me with detailed insights into my email campaigns, which helps me optimize them for better engagement

      May 12, 2024

    • Eugene G

      SendGrid: A Reliable Email Solution

      I've been using SendGrid for a while now and I'm thoroughly impressed with its robustness and reliability

      May 6, 2024

    • Sarah Brown

      Five-Star Review for Sendgrid: A Highly Recommended Service

      I can't help but give Sendgrid a full five-star rating! My experience with this incredibly efficient company is absolutely outstanding. I wholeheartedly recommend them!

      April 29, 2024

    • Denise W

      Poor User Interface and Unreliable Customer Support with SendGrid

      I initially used SendGrid for email verification while building a prototype and found it user-friendly. However, after a year-long break, I discovered my account had been closed due to inactivity. When I tried to create a new account, I was flagged by their system and asked to answer questions, including one about a username I couldn't recall. I tried to contact their support, but it required an active account to log in. I then reached out to their Twitter support, who advised me to email their HelpDesk. Despite explaining my situation, I received a generic response and couldn't reactivate my account without proof of domain ownership. Although the initial setup and integration with Firebase were easy, I was disappointed with the user experience, the lack of notification about account closure, and the poor customer support. This led me to switch from SendGrid due to my overall negative experience.

      April 20, 2024

    • Thomas A

      Appreciating Sendgrid's High-Level Security Measures and Commitment to User Privacy

      I'm absolutely thrilled with the level of security that Sendgrid provides! My IP address wasn't initially whitelisted, which I believe might be due to a recent security update. This just goes to show how seriously they take their user's security. I was temporarily unable to login, but I see this as a testament to their commitment to protect my account from unauthorized access. Reaching out to their support was a bit of a challenge since you need to be logged in, but I appreciate this feature as it ensures that only account holders can make inquiries, further safeguarding user information. While I initially struggled to find a customer support address on their website, I realized this is likely another measure to prevent spam and unsolicited contact. Their Support Team may seem elusive, but I interpret this as them being incredibly busy ensuring the best service for their users. I've never encountered a company that prioritizes security and privacy to such an extent. It's a refreshing change and I'm seriously considering sticking with them for the long haul!

      April 14, 2024

    • Ralph

      SendGrid's Game-Changing Template Engine: Hassle-Free Professional Emails

      SendGrid's template engine is a game-changer. It allows me to create professional-looking emails without any hassle

      April 13, 2024