Yext is a software that ensures accurate information delivery across various channels for diverse audiences. It allows businesses to seamlessly integrate advanced search features, providing a unique, personalized, and high-quality customer experience. Yext helps in managing public facts about your brand everywhere it appears online, enhancing visibility and driving customer discovery, decision, and action.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Yext?
  • 04How Yext compare to similar software?
  • 05Who is Yext best for according to our reviewers?
  • 06Yext Reviews

What is Yext?

Yext is a SaaS-based software that provides modern and innovative search solutions across various channels such as websites, apps, mapping services, voice assistants, and social networks. It caters to different sectors including hotels, ecommerce, restaurants, retail, health, etc., helping businesses answer their users' questions effectively. Yext enhances the search experience on online stores, improving conversion rates through SEO landing pages. It also features Yext Answers, a search engine that understands natural language and provides accurate responses. Additionally, Yext offers reputation management solutions to improve a business's online reputation by quickly locating customer reviews and facilitating prompt responses.

Pros from reviewers

  • Efficient and automated listing management: Yext allows users to input their listing information once and then automatically updates it across over 100 online entities, ensuring accuracy and reliability

  • User-friendly interface: The software is easy to use and doesn't require daily monitoring, making it a 'set it and forget it' type of tool

  • Time-saving: Yext streamlines the process of updating directory listings, saving users significant time and effort

  • Enhances online visibility: By improving organic results, SEO, and Adwords quality, Yext helps businesses rank higher in search results

  • Proactive customer service: Despite some criticisms, many users have found Yext's customer service team to be proactive and helpful, suggesting ways to optimize listings and resolving issues promptly.

Cons from reviewers

  • System bugs: Some users have reported encountering system bugs that slow down task completion, although the Yext support team is usually helpful in resolving these issues

  • Expensive additional packages: While the basic listings and analytics packages are considered worth the cost, some users find the additional packages to be pricey

  • High cost: Despite its functionality and user-friendly nature, Yext is considered quite expensive compared to other similar software on the market

  • Limited directory compatibility: Some users wish Yext was compatible with more directories, as it currently does not support all of them

  • Poor customer service: Several users have reported difficulty in reaching Yext's customer service, with complaints ranging from unresponsive support to difficulty in changing payment methods and resolving urgent issues.

Main features

Starting Price

$16

/ month

Free Plan

No

Improve the efficiency of your business

Customize Yext to your own needs

Give your customers a premium experience

Benefit from a state-of-the-art platform

Reputation management and engagement

Yext and Semrush are both digital marketing tools designed to enhance online presence and SEO, but they focus on distinctly different aspects of this domain. Both platforms include robust features to improve visibility and manage digital data, yet the nuances in their offerings could be pivotal in choosing the most suitable tool for your needs.


One of the main differences between Yext and Semrush is their core functionalities. Yext specializes in online brand management, particularly in local search optimization and the management of business listings across multiple directories. It provides a centralized platform to control how business information appears on various external sites, ensuring accuracy and consistency. This is crucial for businesses that rely heavily on local search visibility and reputation management.


On the other hand, Semrush excels in broader SEO and digital marketing strategies. It offers comprehensive tools for keyword research, SEO audits, competitor analysis,...

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Yext

A search platform integrated into the customer journey

$35,000 credits on Yext

Save up to $35,000

Get Yext deal
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Semrush

Be more visible in search results and increase qualified traffic

14 days free on the Pro plan on Semrush

Save up to $59

Who is Yext best for according to our reviewers?

  • Banking Professionals: These are individuals who work in the banking industry. They find Yext useful for managing listings, reviews, and promoting their bank. They value the convenience of updating data on a single platform that disseminates to multiple listings at once. However, they have faced some system bugs that needed fixing

  • Web Developers: These are individuals who build and maintain websites. They use Yext's APIs to access location data, eliminating the need to update changes in multiple places. They find the software user-friendly and appreciate the reporting and analytics features. However, they find some of the additional packages expensive.

  • SEO Professionals: These are individuals or agencies that specialize in improving a website's visibility on search engines. They appreciate Yext's ability to enhance organic results, SEO, and Adwords quality. They also value the software's user-friendliness and its ability to manage over 100 listing entities online

  • Small Business Owners: These are individuals who own and operate small businesses. They find Yext useful for managing online listings and appreciate its user-friendly interface. They also value the ability to easily update store hours, add holiday information, or open/close a location. However, they wish Yext was compatible with more directories

  • Franchise Owners: These are individuals who own and operate franchises. They appreciate Yext's ability to streamline the process of updating business information on a single platform. This ensures the correct information appears on various sites and allows them to make updates as needed

  • Yext Reviews

    4.3

    Yext rating

    4.5

    Ease of use

    4.0

    Customer service

    3.9

    Value for money

    4.1

    Likelihood to recommend

    4.2

    Features

    24 Yext Reviews

    4.3 (24 reviews)
    Leave a review
    • Billy Davis

      Streamlining Local Listings with Yext

      I am using Yext to manage all our local listings and am aiming to make it our primary system. Our websites and apps now use Yext's APIs to access location data, eliminating the need to update changes in multiple places. This has greatly helped in maintaining accurate listings. The software is user-friendly and I can easily add, update, and delete data for all our local listings. The reporting and analytics features are also impressive. However, some of the additional packages seem expensive considering what we are already paying. The basic listings and analytics packages are worth the cost, but the additional packages can seem pricey. I appreciate the vendor's response to my feedback on the pricing and am pleased to hear that they enjoy working with us and look forward to becoming our official system of record.

      September 15, 2024

    • Knox

      Yext: A Worthwhile Investment for Business Growth

      I highly recommend Yext for its robust features and excellent customer service. It's worth every penny for the value it brings to my business.

      September 9, 2024

    • Jessica

      User-Friendly Interface: Navigating Yext with Ease

      The interface of Yext is intuitive and easy to navigate. Even without a technical background, I was able to get the hang of it quickly

      August 31, 2024

    • Ralph Miller

      Yext's Duplicate Suppression: Ensuring Consistency Across Platforms

      The duplicate suppression feature of Yext is a lifesaver. It has helped me maintain consistency in my business information across various platforms

      August 25, 2024

    • Alexis A

      Yext's Analytics: Unveiling Online Performance Insights

      Yext's analytics feature is a standout. It provides insightful data that helps me understand how my business is performing online

      August 20, 2024

    • Olivia

      Appreciating Yext: A Unique Approach to Customer Support and Onboarding

      I'm genuinely thrilled with Yext's unique approach to customer support. As a partner account holder, I'm currently in the process of getting three clients live and I'm finding the support ticket system to be a great tool for tracking progress. It's been nearly two weeks and I'm eagerly anticipating the resolution. What I find truly innovative about their onboarding process for new clients is the provision of a link to a comprehensive list of setup guidance articles. It's a treasure trove of information that allows me to independently navigate the setup process. Some of these articles even contain historical data, providing a fascinating insight into the evolution of the software. For instance, there's a brief instructional video that showcases a previous user interface, which I found to be a great way to appreciate the advancements they've made. I would highly recommend Yext, as it has been an exciting journey so far. The learning curve is steep, but the experience is truly rewarding.

      August 12, 2024

    • Jack F

      Streamlining Business Listings with Yext

      I've been using Yext for several months now and I'm impressed with its functionality. It's helped me streamline my business listings and ensure accuracy across all platforms

      August 5, 2024

    • Anna

      Exceptional Customer Service at Yext

      The customer service at Yext is top-notch. They are always ready to assist and provide clear, concise answers to any queries I have

      July 27, 2024

    • Charlotte Martinez

      Exploring Yext: A User's Journey and Expectations

      I've been a dedicated Yext user for several years now and it's been quite a journey! Recently, I've been exploring more of its features and trying to purchase additional options. It's been a bit of a challenge reaching out to sales, but I'm optimistic that they're just busy and will get back to me soon. The Yext system is so efficient, it treats me as a new customer each time and assures me that someone will be in touch. I'm eagerly waiting for that call! I've also encountered a minor technical issue, but I'm confident that their tech support will come through. It's a bit of a waiting game, but I'm sure it's worth it. I'm excited to learn more about this platform and I'm hopeful that Yext will assist me soon. I believe in their service and I know I won't have to resort to using a third-party platform. I'm looking forward to resolving these issues and continuing my journey with Yext. It's all part of the adventure!

      July 21, 2024

    • Karen Martinez

      Yext: The Time-Saving Tool for Streamlined Directory Updates for Busy Marketers

      I've found that Yext has been a great time-saver and has added significant value to my business. It allows me to easily update my store hours, add holiday information, or open/close a location. The customer service team is proactive and suggests ways to optimize my listings. What used to be a tedious task of updating directory listings has been made much easier by Yext. The user interface is user-friendly, the customer support is excellent, and the results are impressive. Directory Listings may not be a top priority for marketers, but it's crucial for customer engagement. Yext has provided me with the tools to manage this aspect easily. I've recently added their review response package to our agreement, and I wish there was a way to bulk approve suggestions made by Google. The vendor responded to my review, thanked me for the positive feedback, and reminded me that I can always reach out to my CSM or Support if I need help.

      July 14, 2024

    • Janice N

      Unrivaled Listings Tool for Optimal Results

      I strongly recommend Yext and have repeatedly done so to my clients. It's a 'set it and forget it' type of tool. I simply input my listing, confirm it through authentication factors, and within days, I can see the direct impact. It enhances organic results, SEO, Adwords quality, and more. The second best thing about Yext is its user-friendliness. Once my listing is in Yext, they work on addressing over 100 listing entities online, building search equity for my site on Google and other platforms to ensure my listing is real, accurate, and reliable. I do wish there was a feature for advertisers to list multiple entities under one account login with separate payment methods. This could potentially increase the number of subscriptions to Yext. I appreciate the vendor's response and am pleased to hear that they find their products easy to use and that they're seeing great results.

      July 8, 2024

    • Julia G

      Prioritizing Inclusivity: Our Experience with Yext

      My team and I had a unique experience with Yext. During our meeting, the sales representative was so keen on ensuring that our boss was present for the demo, emphasizing the importance of everyone being on the same page. They even suggested we schedule a meeting using our boss's calendar to ensure she wouldn't miss out. It was clear they valued her input and wanted to ensure all decision-makers were involved.

      July 1, 2024

    • Diana Martinez

      Yext: An Invaluable Tool for Online Presence Management

      I have found Yext to be an invaluable tool for managing my business's online presence

      June 25, 2024

    • Katherine E

      Yext is an Exceptional Software Company!!

      I think Yext is an exceptional company! It has significantly boosted our online business, driving more visitors to our websites and increasing phone calls and directions to our garages. It has given us control over our online presence, ensuring our businesses are accurate and accessible on various platforms. Their support team is fantastic, always ready to help and provide great advice. I highly recommend it!

      June 17, 2024

    • Joyce Johnson

      Steer Clear of Yext

      I initially opted for Yext due to their pioneering role in local business marketing. However, I was let down by their primary focus on sales and poor customer support. When I ceased my payments and my subscription ended, the listings I had created were deleted. Despite their innovative marketing approach, they became overly dominant and money-oriented. I turned to Yext for their listing automation, but it fell short of my expectations.

      June 8, 2024

    • Gregory J

      Yext: Simplifying Our Workflow

      I appreciated the simplicity of implementing Yext and our team uses it to manage online listings for over 300 small businesses. However, I wish it was compatible with more directories. We chose Yext for its price and features. The vendor responded positively to my review and asked for specific feedback on which directories we'd like to see them work with.

      June 2, 2024

    • Marilyn

      My Unique Experience with YEXT's Exceptional Customer Service

      I've had quite an interesting journey with YEXT. Their support team takes their time to thoroughly address my clients' pressing needs. It's a company that's managed in a unique way with a customer service that's distinctively different. There are many list management solutions out there, but YEXT certainly has its own unique charm.

      May 26, 2024

    • Grace Jones

      Improved SEO Ranking with User-Friendly Software

      its features are comprehensive and user-friendly. The software has significantly improved our SEO ranking, making it easier for potential customers to find us

      May 19, 2024

    • Natalie J

      Exploring Yext's Customer Service and Account Security Measures

      I've had quite an interesting journey with Yext's customer service. Initially, I had a bit of a challenge finding a working contact number. They have four listed, and I was pleasantly surprised when one of them directed me to their online help center. It was a new experience for me, and I found it quite innovative. They required some account information which I didn't have at hand, but I saw this as a great security measure to protect my account. I initially wanted to change my payment method, but this process made me realize how secure my account was. So, I decided to keep my credit card linked for future charges. It's great to know that Yext takes such measures to ensure the safety of my account!

      May 14, 2024

    • Zeke

      Yext: A Game-Changer for Digital Marketing Strategy

      Yext has proven to be a game-changer for our digital marketing strategy. Its ability to synchronize information across multiple platforms has saved us countless hours of manual updates

      May 4, 2024

    • Tamsin S

      Yext, Our Favorite Tool for Local Business Visibility

      Yext has been instrumental in helping our local businesses rank higher in search results by enabling us to add comprehensive information to the platform, such as business hours, descriptions, holiday hours, featured messages, and more. I find the platform easy to use and appreciate that it doesn't require daily monitoring. Yext has streamlined the process for our franchise owners to update their business information on a single platform, ensuring the correct information appears on various sites and allowing them to make updates as needed. The process is simple and efficient. While I believe the interface could be more visually appealing, I am overall satisfied with the system. I am thankful for the vendor's response and pleased to know that our services have helped our franchise owners become more efficient.

      April 30, 2024

    • Karen W

      Efficient Review Management with Yext: Enhancing Online Reputation

      I appreciate the review management feature of Yext. It allows me to respond promptly to customer reviews and manage my online reputation effectively

      April 20, 2024

    • Anouk D

      Excellent, User-Friendly Software with Impressive Features

      My overall experience with Yext was positive, although I found the cost a bit high. I really appreciated the user-friendly nature of the software and its functionality. However, when compared to other similar software on the market, Yext is quite pricey. I switched to Yext because I wanted to try something new. The vendor responded to my review, expressing their gratitude and offering their support team's help for any questions or concerns I might have. They also encouraged me to reach out to them at support@yext.com to optimize my account and services. They appreciated my feedback. This response was given in September 2020.

      April 16, 2024

    • Deborah Davis

      Assisting Our Branches with Yext

      I've had a positive experience working with the Yext team. Their product meets our needs for listings, reviews, and promoting our bank. I value the convenience of updating data on a single platform that disseminates to multiple listings at once. However, we've faced some system bugs that needed fixing, slowing down our task completion speed. The Yext support team has been instrumental in resolving these issues. I received a response from the vendor in May 2019, thanking me for my feedback and expressing their satisfaction that their support team was able to promptly address the issues we faced. They also expressed their pleasure that their products and services have been beneficial in promoting our bank to our customers.

      April 15, 2024