What is Outbrain?
Pros from reviewers
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Real-time updates and reporting: The software provides real-time updates and comprehensive reporting, giving users full visibility into their campaign results and enabling immediate performance-impacting changes
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Efficient platform for shopping: Outbrain is highly efficient and suitable for shopping, making it a preferred platform for many users. It offers a range of features that cater to the needs of online retailers
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Effective audience targeting: Outbrain allows users to reach new audiences across various media platforms, providing a solid return on investment from ad campaigns.
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User-friendly interface: Outbrain's interface is intuitive and easy to navigate, allowing users to quickly understand and utilize its features
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Excellent customer service: Outbrain's customer service is quick to address and resolve any issues, ensuring a smooth user experience
Cons from reviewers
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Limited website exclusion: Due to restrictions on the number of websites that can be excluded, users may waste clicks and impressions on low-quality sites, leading to inefficient use of resources
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Inability to edit live projects: Once a project is live on Outbrain, it cannot be edited and must be recreated for any changes, which can be time-consuming and inefficient
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Difficulty in editing content: Editing content in existing campaigns can be challenging, with the edit option being hard to locate, causing inconvenience and inefficiency
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Inaccurate segmentation: Some users have reported inaccurate segmentation leading to many clicks but no conversions, which can be costly and ineffective for businesses
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High management costs: The management costs of using Outbrain can be quite high, and the setup time is lengthy, requiring a test campaign to ensure it meets user needs.
Main features
Starting Price
Free Plan
Content Discovery Platform
Customization
User Engagement
Performance Analysis
A/B Testing
Starting Price
N/A
Free Plan
No
Content Discovery Platform
Customization
User Engagement
Performance Analysis
A/B Testing
How Outbrain compare to similar software?
Product
Price
N/A
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
No available deal at the moment
Who is Outbrain best for according to our reviewers?
E-commerce Businesses: Outbrain is suitable for online shopping platforms due to its efficiency and user-friendly interface, however, it may not be ideal for those seeking conversions rather than clicks and impressions
Educational Institutions: Universities and other educational institutions can use Outbrain to reach a broad audience with their content, although support in certain regions may be lacking
Digital Marketing Teams: Teams that are responsible for running digital ad campaigns can benefit from Outbrain's user-friendly interface and real-time updates, allowing for immediate performance-impacting changes
Publishers: Those who publish content online can use Outbrain to increase traffic to their websites, although editing content in existing campaigns can be challenging
Dissatisfied Users: Some users have reported dissatisfaction with Outbrain due to issues such as fake visitors, non-payment for publishing, and difficulty in cancelling subscriptions.
Outbrain Reviews
4.0
Outbrain rating
4.0
Ease of use
4.0
Customer service
3.6
Value for money
4.0
Likelihood to recommend
3.9
Features
24 Outbrain Reviews
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Livia D
Seamless Integration: Outbrain Simplifies Digital Marketing Management
I love how Outbrain integrates seamlessly with other platforms I use, making it easier to manage my digital marketing efforts
September 15, 2024
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Sara
Disappointing Outbrain Experience
The concept of the Outbrain tool is impressive, especially its promise that our content can be discovered by the target audience. Unfortunately, the company representing them in my city did a poor job. The campaign was confusing and we didn't see any significant results to justify the investment.
September 10, 2024
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Christian Smith
Commendable Customer Support at Outbrain
The customer support team at Outbrain is commendable. They are always ready to assist and provide valuable insights
September 2, 2024
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Kelly Smith
Outbrain: A Treasure Trove of Intellectual Stimulation, Health Solutions, and Financial Insights
I wholeheartedly recommend exploring the intriguing world of Outbrain! The name itself is a testament to its commitment to engaging the intellectually curious. It's like a treasure trove for those who love to challenge their minds, offering content that stimulates thought and encourages learning. It's reminiscent of those captivating puzzles that only the top 1% can solve, making it a haven for the intellectually adventurous. Moreover, Outbrain is a fantastic platform for discovering new and innovative health solutions. While it's always important to consult with healthcare professionals and trusted pharmacies, Outbrain provides a platform for learning about alternative treatments. It's like a treasure chest filled with unique health solutions, some of which could potentially be life-changing. And let's not forget about the wealth of financial advice available on Outbrain. While there's no such thing as a guaranteed path to riches, Outbrain offers a plethora of financial insights that could potentially help you make smarter investment decisions. It's like having a personal financial advisor at your fingertips! Lastly, Outbrain is a secure platform that values user privacy. While it's always important to be vigilant about protecting your personal information, Outbrain is committed to maintaining a safe and secure environment for its users. It's like having a personal security guard for your online activities. So, dive in and enjoy the wealth of knowledge that Outbrain has to offer!
August 24, 2024
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Johnny Miller
Outstanding Experience with Outbrain: A Success Story
My journey with Outbrain has been nothing short of fantastic! Within just a day or two, my campaigns were up and running, and the impressions and CPC have been absolutely on point. The dashboard is incredibly detailed, providing all the information I need at a glance. And let's not forget the support team - they've been nothing short of stellar!
August 20, 2024
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Charles C
Outbrain: Driving High-Quality Traffic to My Website.
As a content marketer, Outbrain has been instrumental in driving high-quality traffic to my website
August 10, 2024
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Evelyn
Effortless Shopping with Outbrain: A Seamless Experience
The Outbrain software is incredibly well-crafted and user-friendly. I've been using it as my primary platform for a while now due to its efficiency and suitability for shopping. It has everything I need and I consider it the best platform available. I don't foresee any other platform surpassing it in the near future. The customer service is praiseworthy, always quick to address and resolve any issues. I appreciate the ongoing discussions on the platform and hope the notifications remain consistent. The platform's organization is excellent and I've observed significant improvements over time. Every day, I find new beneficial features.
August 3, 2024
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Ursa S
Outbrain Analytics: Insightful Content Optimization
The analytics provided by Outbrain are incredibly detailed and insightful, allowing me to optimize my content strategy effectively
July 30, 2024
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Olivia N
Game-Changing A/B Testing Feature Boosts Marketing Campaign Success
The A/B testing feature of Outbrain has been a game-changer for my marketing campaigns. It allows me to test different headlines and images to see what works best
July 20, 2024
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Brian F
Struggling to Turn a Profit with Outbrain
I believe that Outbrain has been a waste of money due to inaccurate segmentation. Despite receiving many clicks, there are no conversions. I feel that Outbrain is more suitable for viral blogs that earn from impressions and clicks, not for ecommerce. There is also a lack of transparency regarding conversion attribution.
July 14, 2024
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Henry Martinez
Highly Recommended: My Exceptional Experience with Outbrain
Absolutely love Outbrain! I highly recommend giving it a try! It's an incredible time-saver with top-notch customer service. They have a consistent billing system that ensures you're always up to date with your payments, even when you're not actively using their service. I've had such engaging conversations with my bank thanks to them. It's been an absolute DREAM!
July 6, 2024
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Daniel C
Outbrain: A Game Changer for University Outreach
The advertising agency for my University recommended we use Outbrain technology. We had plenty of content but had difficulty reaching a broad audience at once, which Outbrain helped us with. However, the support in Brazil was unclear, leading to delays in our campaign launch and dissatisfaction within the company. Thankfully, the end results were positive, which made up for the earlier problems.
July 2, 2024
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Niamh M
Outstanding Experience with Outbrain's Native Ads and Premium Services
I'm absolutely thrilled with Outbrain! It's incredibly authentic and they provide excellent value for their services. We tried their native ads and it was a fantastic investment of our time and resources. Even after we paused our account, they continued to provide us with valuable insights and data. This feels like a premium service and we plan to give them a glowing recommendation. Their support is extremely helpful and we have seamless access to our account at all times.
June 24, 2024
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Michelle Martinez
Boosting Engagement: Outbrain's Effective Audience Understanding
I've noticed a significant increase in engagement on my site since I started using Outbrain. The software truly understands the audience's preferences
June 15, 2024
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Ralph J
Exploring the Intriguing Potential of Outbrain and Other Unique Advertising Platforms
I've found the Outbrain module to be quite intriguing! It's a bit challenging to navigate, but that adds to its charm and keeps me on my toes. It's packed with unique features that make me wonder how much potential it holds for advertisers. I would definitely recommend giving both Outbrain and Taboola a try. I've also had interesting experiences with Facebook and Google, they keep me engaged and always guessing. They're certainly not your run-of-the-mill platforms, and that's what makes them stand out!
June 8, 2024
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Elora
Great Media Access, Yet Limited Targeting and Exclusions
My experience with Outbrain has been positive, but there's room for improvement, particularly given our monthly expenditure. I value the opportunity to reach new audiences across various media platforms and achieve a solid ROI from ad campaigns. However, due to restrictions on the number of websites we can exclude, we've wasted many clicks and impressions on low-quality sites. This problem has forced us to terminate several campaigns with Outbrain.
June 3, 2024
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Melissa Davis
Positive Review and Recommendation of Outbrain Software
I believe there may be a misunderstanding. The review provided is already positive and enthusiastic about the software Outbrain. It praises the company's consistent updates and helpfulness with issues, and recommends it for business promotion and knowledge expansion.
May 28, 2024
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Sean
My Three-Month Journey as an Outbrain Publisher
I've been collaborating with Outbrain as a publisher for the past three months and it's been quite an adventure! There's been a bit of a hiccup with the payment process, but I'm confident that it's just a minor glitch. I've reached out to them via email and I'm eagerly awaiting their response. I'm sure they'll get back to me soon and we'll sort this out. It's all part of the journey and I'm excited to see how this unfolds!
May 20, 2024
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Joseph
Unlocking New Audiences with Unmatched ROI!
Outbrain is a great tool for targeting the right audience at the ideal time, offering the best ROI I've experienced from any other PPC platforms. It has a user-friendly interface and provides multiple methods to reach diverse target audiences. However, it does require a short training period to fully comprehend the system.
May 11, 2024
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Charles
Boosts Page Views Effortlessly
The Outbrain software has a user-friendly interface that offers real-time updates and reporting, giving my team full visibility into results and allowing us to make immediate performance-impacting changes. However, once a project is live, it cannot be edited and must be recreated for any changes.
May 4, 2024
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Sophia Miller
Outbrain: A User-Friendly Platform
I've been using Outbrain for several months now and I'm thoroughly impressed with its user-friendly interface
April 27, 2024
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Brian J
Exploring Outbrain: A Journey from Trial to Premium Advertiser Status
I decided to give Outbrain a shot with a $5 trial. To my surprise, I found that the session records data was filled with unique visitors. I was so impressed that I sent them a screen recording to show my appreciation. Their response was even more amazing - they upgraded my account to premium advertisers status! They didn't stop there, they also offered me a promotional code as a token of appreciation. Interestingly, they keep trying to offer me more services, but I had to lock my credit card due to personal reasons. Now, I'm looking for advice on how to unlock more features and benefits from this fantastic platform!
April 20, 2024
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David C
User-Friendly yet Challenging: The Outbrain Experience
Outbrain is a great tool for increasing traffic to my website. It's high-quality and its features and demographics make it simple to collect data for future campaigns. Starting and creating campaigns is fast, with a range of helpful options like locations, placements, and OS type. However, editing content in existing campaigns can be difficult. For example, if I've added a picture to a campaign and need to edit it, there's no straightforward way to do so. The edit option is hard to locate.
April 16, 2024
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Matthew E
Flexibility of Outbrain's Cost-Per-Click Model
I appreciate the flexibility of Outbrain's cost-per-click model, it allows me to manage my budget efficiently
April 13, 2024