Canto is a digital asset management software that enhances business efficiency by organizing, storing, and sharing digital assets effectively. It saves time in file searching, boosts collaboration and productivity, and maintains brand consistency throughout marketing campaigns.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Canto?
  • 04How Canto compare to similar software?
  • 05Who is Canto best for according to our reviewers?
  • 06Canto Reviews

What is Canto?

Canto is a state-of-the-art SaaS software that revolutionizes digital asset management. It allows businesses to efficiently organize, store, and distribute their digital assets like images, videos, and documents on a centralized platform. Canto's advanced search and metadata tagging make asset retrieval easy, saving time and resources. It also offers collaboration tools for teams to work together, share files, and provide feedback. Canto helps businesses gain control over their digital assets, streamline workflows, and maintain brand consistency across various channels. It is ideal for marketing teams, creative agencies, or content-driven organizations looking to maximize their digital assets' potential.

Pros from reviewers

  • User-friendly platform: Canto's platform is intuitive and easy to navigate, allowing users to manage content dynamically with minimal training. This ease of use increases the platform's utilization in daily work and makes it accessible to all team members

  • Excellent customer care: Users have praised Canto's customer service for being prompt, helpful, and engaged. This level of support enhances the overall user experience and ensures any issues are quickly resolved

  • Seamless upload/download process: The process of uploading and downloading digital assets on Canto is smooth and efficient, saving users valuable time and effort

  • Customizable tagging and keyword system: Canto provides a flexible tagging and keyword system, giving users full control over their digital assets. This includes the option to customize additional metadata facets as needed, enabling a high level of organization and searchability

  • Increased efficiency and organization: Canto revolutionizes how digital assets are stored, tagged, organized, and shared, significantly increasing efficiency. It also secures the future integrity of these assets, providing peace of mind for users.

Cons from reviewers

  • Limited user-level experience: While Canto offers a high level of customization for Admin and Collaborator level users, the User-level experience could be expanded further to meet more diverse needs.

  • Lack of real-time editing: The platform does not support real-time edits, similar to platforms like Nuclino. This means that users have to constantly reupload documents when information changes, which can be time-consuming.

  • Weak facial recognition feature: The facial recognition feature, which uses AWS facial recognition tool, is not as reliable as it could be. Some users believe that Google's tool would be more effective.

  • Tedious link expiration management: Paying attention to details like expiring links to photos or albums can get tedious and redundant, which could be improved for a smoother user experience.

  • Clunky interface: Some users find the interface to be less than modern and a bit clunky. They would like more style guides to customize for different needs and brands within their organization.

Main features

Starting Price

N/A

Free Plan

No

Advanced search and filtering

Brand portals

Asset sharing and distribution

Version control

Integration capabilities

Who is Canto best for according to our reviewers?

  • External Stakeholders: These users, which may include partners or clients, are invited to create an account on the platform to access and share photos. This eliminates the need for constant communication with marketing managers and makes the sharing process much simpler.

  • Administrative Users: These users have full control over the Canto platform, including customization of metadata facets, tagging, and keyword systems. They are responsible for the regular administration of the platform to ensure optimal functionality

  • Collaborative Users: These users work closely with the administrative users to meet the Digital Asset Management (DAM) needs of the organization. They can navigate the platform with ease and use it in their daily work, thanks to its user-friendly interface

  • Regular Users: These users primarily use the platform to search, download, and share digital assets. They appreciate the platform's intuitive tagging and keyword system, which allows them to find what they're looking for easily

  • Marketing Teams: These users find Canto particularly useful for storing, organizing, and sharing digital assets. The platform's ability to create portals and upload links has revolutionized their asset distribution and collection process

  • Canto Reviews

    4.6

    Canto rating

    4.4

    Ease of use

    4.5

    Customer service

    4.4

    Value for money

    4.3

    Likelihood to recommend

    4.3

    Features

    24 Canto Reviews

    4.6 (24 reviews)
    Leave a review
    • Billy M

      User-friendly and Customizable: Canto Review

      I use Canto for managing images for marketing and website purposes. It's my favorite file management system due to its easy navigation, regardless of one's skill level. I can share files through email or a link, and make folders private for copyright reasons. I can choose the file size and dimensions when downloading. Although thumbnail loading can sometimes lag, the downloading speed is fast. I highly recommend Canto!

      September 16, 2024

    • James

      Canto Experience - A Game Changer for doTERRA

      This year, I found myself in need of a better Digital Asset Management (DAM) system. My previous systems were costly, non-visual, and hard to navigate. However, with Canto, I can easily distribute assets to my international offices and customers. This tool has effectively solved my problems. I particularly love the image tagging feature and the ease of searching and finding images. The overall folder structure and visual representation of images make it user-friendly for my employees worldwide. I appreciate that I can add as many users as I want without incurring additional costs, which sets Canto apart from many other DAM systems. I mainly use Canto for images, but I wish documents were displayed more visually when uploaded. I switched to Canto for its simpler and more visual folder structure, and its straightforward tagging and organization features.

      September 9, 2024

    • Hannah M

      Canto Assists in Crafting a

      Canto has assisted me in creating a searchable archive spanning 4 years of imagery. One of its most valuable features is the ability to add release dates based on when our shows air or when a magazine is published. My experience with the Canto DAM has been incredibly positive. The team at Canto is amazing to work with, always providing answers and tips promptly. I look forward to using this system for years to come as an internal research and sharing tool, as well as a marketing tool for our external partners.

      September 3, 2024

    • Sandra A

      Empowering Creatives with Efficient Tool

      I consider Canto to be an excellent tool that has maintained alignment within our large team. It acts as a single source of truth for various assets and prevents access and server issues, especially with our team spread across the country. It's user-friendly and easy to implement, while continually improving structure and strategy. The branded portals enable our employees to self-serve, reducing the need for manual management of daily requests. However, the interface could be less clunky and could use a modern makeover. I would also like more style guides to customize for different needs and brands within our organization. We chose Canto because it fulfilled most, if not all, of our requirements. We switched to Canto as it was more affordable, user-friendly, and met our specific needs more efficiently.

      August 26, 2024

    • Joan R

      Canto's Integration Boosts Team Productivity and Collaboration

      Canto's integration with other software like Adobe Creative Cloud and Slack has greatly improved our team's productivity and collaboration. We can now easily share and discuss assets within the team without leaving our preferred platforms

      August 20, 2024

    • Sophia C

      Fair Software, Yet Seeking Improvement

      Overall, my experience with Canto has been fairly good. However, I wish they would include the feature to manually geotag any photo with location information. If Canto doesn't improve and adapt more quickly, I might consider switching to a different provider in the coming years. I value having a single space for all our photos and the ability to share them with partners by inviting them to create an account on our platform. This is much simpler than having to communicate with multiple marketing managers every time they need something. However, our information changes frequently, so constantly having to reupload documents is time-consuming and tiring. I wish real-time edits were possible, similar to Nuclino. It's also frustrating that the content of documents can't be searched for. The Geotag feature is great, but it only works if you have your location preset into the camera's metadata - you can't add in locations later, which is extremely frustrating. This wouldn't be a difficult feature for Canto to add.

      August 10, 2024

    • Nathan D

      Top-Notch Security Features in Canto

      The security features in Canto are top-notch. Knowing that our digital assets are securely stored and backed up gives us peace of mind

      August 3, 2024

    • Andrea Smith

      Thrilled about Company's Decision to Incorporate Canto for File Management!

      I am thrilled that my company has chosen to incorporate Canto into our file management process. We have files that need to be accessible for download globally and Canto allows me to link assets in various locations, while managing them solely within the platform. This has greatly simplified the task of maintaining up-to-date collateral everywhere.

      July 27, 2024

    • Anna Martinez

      As Simple as ABC - A Clever Tool for Organization and Search!

      Canto has become an invaluable resource for our sales team, being used daily in our marketing efforts. It's an excellent tool for organizing our photos, videos, and documents. Its user-friendly interface functions like a Google search engine for our company, making it easy to find and share products and event images with our clients. It serves as our primary hub for everything related to our company.

      July 23, 2024

    • Henry Williams

      Game-Changing Smart Album Feature in Canto Streamlines File Organization

      The smart album feature in Canto is a game changer. It automatically groups together assets based on criteria we set, saving us a lot of time in organizing files

      July 14, 2024

    • Isabella J

      Struggling to Find the Right DAM? Try Canto

      Finding the right Digital Asset Management (DAM) for our pictures wasn't easy. However, Canto was simple to set up and nearly self-explanatory for everyone. It won us over with its role and rights concept, good thumbnails, support for almost every datatype, and comprehensible metadata-management. The ability to set up portals has been beneficial in distributing our media to various target groups.

      July 9, 2024

    • Judy Miller

      Maintaining Brand Consistency with Canto's Custom Branding Feature

      The custom branding option in Canto is a nice touch. It allows us to maintain consistency in our branding even within the software we use internally

      June 29, 2024

    • Marilyn F

      An Honest Take on Canto

      We've had a good experience with Canto. The company appreciates user feedback and uses it to develop new features, some of which I've personally contributed to. Canto is well-designed and easy to use. Although everything could always be cheaper, Canto's pricing is competitive. We chose Canto over Dropbox because it had better features and made sharing assets easier both internally and externally.

      June 24, 2024

    • Wayne W

      Transforming Asset Management with Canto: A Gamechanger

      Originally, my team and I used personal hard drives and shared network drives for our asset management and communicated with graphics vendors via email. However, we've now transitioned most of this to Canto. A week after launching Canto, HR needed photos of colleagues. Previously, this would have taken hours, but with AI Smart Tagging, we found hundreds of photos within minutes. The interface is intuitive and offers a good balance between a ready-to-use solution and customization options. Custom tags and multiple tagging methods were a priority for us. Some solutions offered more customization but required more oversight, which our small team couldn't handle. The ability to create portals and upload links has revolutionized our asset distribution and collection. We recently hosted a large community fundraiser and gave each photographer an upload link with quick tag options. We effortlessly tagged and uploaded thousands of images. However, the facial recognition feature is weak. They use AWS facial recognition tool, but I believe Google's tool would be more reliable. Currently, we choose not to use it.

      June 18, 2024

    • Ronald Martinez

      Impressive Customer Service: Quick Solutions and Responsive Team

      I've been impressed with Canto's customer service. Their team is responsive and helpful, providing quick solutions to any issues we've encountered

      June 11, 2024

    • Henry Garcia

      An Essential Tool for Our Organization

      Canto has been an amazing tool for managing our extensive digital asset library. We are more organized than before and our clients and suppliers find it very easy to use. We appreciate its compatibility with all internet platforms and its ability to provide thumbnail previews for almost all file types. It's user-friendly for all our users and the customer service is prompt in resolving any issues.

      June 4, 2024

    • Irene Miller

      Benefits of Canto for Graphic Designers

      As a graphic designer, I appreciate the preview feature in Canto which allows me to quickly scan through numerous image files without having to open each one individually. The version control feature has been a lifesaver on multiple occasions, allowing us to easily revert back to previous versions of a file when necessary

      May 25, 2024

    • Philip Garcia

      Canto Has Saved Us Endless Hours

      Canto has significantly reduced our search time for assets across various devices, departments, and servers when clients call. Its custom gallery portals are a great tool for letting our customers view and access the assets we want to share, while keeping our working files private. Overall, it's an amazing product!

      May 21, 2024

    • Betty

      Stylish Organization for Multiple Users - Canto's Strength

      My overall experience with Canto has been positive. The customer service is prompt and helpful, responding quickly to any issues. The software effectively fulfills its purpose of organizing, tagging, filtering, searching, downloading, and sharing. Other users have also given positive feedback, as long as they can find what they're looking for. However, it's important to note that this product requires regular administration to function optimally. I chose Canto for its many features, including its design, customizability, customer service, large thumbnails, organizational structure, tagging feature, and external portal. It's crucial to have an organized person to maintain this Digital Asset Management (DAM) system for everyone in the company, ensuring the organizational structure makes sense. Ideally, one person should spearhead the overall design, tags, and organization. The software works well for High-Ed, but it's important to pay attention to the details, like expiring links to photos or albums. This can get tedious and redundant.

      May 14, 2024

    • Flannery D

      Streamlined Workflow with Intuitive Interface and Robust Features

      its intuitive interface and robust features have significantly streamlined our workflow. The ability to tag and categorize files has made it much easier to locate specific assets when needed

      May 6, 2024

    • Megan

      Easy-to-use DAM swiftly resolving asset management problems

      Pros: I find Canto simple to use and appreciate that it works in both a browser and a desktop app. The previews for Adobe native files are particularly helpful when searching for specific assets. Cons: I'm not a fan of the UI - it's not easy to quickly view and pull down assets without going into them. The UX could certainly use some improvements, but there are no major issues that hinder functionality. Overall: I find Canto to be a simple tool that effectively addresses DAM needs.

      April 27, 2024

    • Carol D

      Intuitive, Secure, and Dynamic: Experience Canto

      From the start, I found Canto's platform to be user-friendly, allowing all users to navigate our content dynamically with minimal training. The upload/download process is seamless, and the intuitive tagging and keyword system gives me full control, including the option to customize additional metadata facets as needed. Canto has revolutionized how we store, tag, organize, and share our digital assets, while also securing their future integrity. The customer care has been excellent, and the Canto team is always committed and engaged. The platform's user-friendly interface makes it easy to host, organize, and share all of our digital assets, putting all team members at ease and increasing their use of the platform in their daily work. Canto divides its users into three levels: Admin, Collaborator, and User. The platform is highly customizable for Admin and Collaborator level users, meeting most of our DAM needs. However, I feel the User-level experience could be expanded further.

      April 22, 2024

    • Larry Jones

      Canto: The Ultimate Digital Asset Management Tool

      I've found Canto to be an excellent tool for managing our company's digital assets

      April 13, 2024

    • Cheryl S

      Experiencing Canto's Unique Approach to User Privacy and Consent

      I recently had the opportunity to visit Canto, a software known for its image tag editors. Right off the bat, I was greeted with a Cookie Acceptance dialogue box, which I found to be a testament to their commitment to transparency and user privacy. It's refreshing to see a company that takes data privacy seriously, even before I could explore their site or read their Privacy Policy.The dialogue box was so persistent that it even prevented me from scrolling through the policy, which I found to be a unique approach to ensuring user consent. It's clear that they want users to fully understand and agree to their terms before proceeding, which is commendable.While they didn't offer a way to set cookie preferences, I took it as a sign of their robust data tracking, usage, and protection policies. It's intriguing to think about how they might be using my data to enhance their services or even create new ones.I was eager to share my thoughts about this unique approach in their contact form, but it turns out, I needed to agree to the policy first. This just further emphasized their commitment to user consent and data privacy. I'm looking forward to seeing how they resolve this and will definitely update my review once they do.

      April 13, 2024